Lena V

Lena V

With over 10 years in content, Lena knows that the best industry stories go beyond the numbers.

She explores iGaming markets, affiliate trends, and real partner cases to uncover what drives growth and what stands behind the results.

By combining data with industry context, she turns complex topics into clear insights affiliates can actually use to spot opportunities, make smarter decisions, and scale.

BRAND

EVENTS

GROWTH

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Articles by Lena V

art3-desktop

Kirill, Head of Growe Partners, on People, Decision-Making and What’s Next for the Industry

The affiliate industry is constantly talking about performance, growth and new opportunities. Far less often, the conversation turns to the people and principles behind the decisions that...

BRAND, EVENTS, GROWTH

September 9, 2026

Case study

Growe Partners × SAME Group: From 100 to 1,700 Daily FTDs in Two Weeks

Case Overview Period: May 1–31 Offer: Fortunazo Traffic source: Facebook Registrations: 144,936 FTDs: 47,588 Ad spend: $361,556.70 Revenue: $475,880 Profit: $114,323.30 ROI: 31.62% From 100...

September 9, 2026

art1-desk

18,000 FTDs in Colombia: How Legends Team Scaled the Growe Partners Offer to 250 FTDs Daily

Since the beginning of 2026, Legends Team has generated around 18,000 FTDs in Colombia and established a consistent daily volume of 200–250 first-time depositors. At its peak, the campaign...